Breaking News: Times are tough. The job market is fluctuating fast and a lot of people are getting laid off. The economy is pretty rough. Regardless of how we got here or how things will get better, people tend to be reactive in hard times. This includes businesses. It seems...
The “authentic” buzzword - we’re hearing a lot of it these days. What does that even mean to “be authentic”? It seems like the statement presupposes most people aren’t being authentic. Does this mean that the average person in the business world is basically lying to you? Are they lying...
Anyone who works in sales and marketing understands first hand how powerful it is to have a qualified prospect discover you through a friend, research you online, and then excitedly make contact. They have been looking for what you offer. After a few meetings to investigate further, their trust increases...
Every video seems to start with an idea, and with that idea comes a lot of other ideas, and with the culmination of ideas comes excitement and then a tentative plan. These ideas may be yours. You may be a potential client. You may have a business that you help market...
Recently, I launched a book titled, FLY: Take your Business to New Heights using the 7 Powerful Steps of Story Acceleration. Available on Amazon. This is the first of a number of excerpts taken from the book and released as Blog articles. WHAT IS STORY ACCELERATION™? Story exists to help us make sense...
